BlackBerry’s best ad yet, not actually from BlackBerry

The spec creative below from Guava NYC has such an edge to it that the interwebs are alive with blog posts discussing the spot. Mac dweebs point out that the iPhone is far superior while everybody else is just happy that it’s not the typical blather we’re used to.
Whether you like it or not, the amount of free PR BlackBerry is getting off this spot overshadows all of their past ads put together. If they’re smart, they’ll seriously reconsider who is doing their advertising.
Source: Fast Company, Guava NYC







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